Product Sales by Schools, Non-Profits Net Nearly $1.4 Billion

Contact Name: 
Laurel Sprague
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Release Date: 
Tue, 2014-04-01 08:54

ATLANTA – Nearly $1.4 billion worth of field trips, athletic team uniforms, computer labs, playground equipment and other youth products, programs and services are made possible each year through product fundraising programs, according to a new survey from the non-profit Association of Fund-Raising Distributors and Suppliers (AFRDS).


Schools, youth groups, youth leagues, scout organizations and similar groups all sell popular consumer items such as magazines, gift and food items, gift wrap and other products largely to family members and friends in order to afford important activities.  Nearly 87 percent of fundraising sales are made by schools and school-related groups, according to the survey. 


“Fundraising continues to provide a significant financial contribution to schools and youth groups, helping them improve the educational experience for millions of young people,” said Jon Krueger, executive director of AFRDS.  “It’s important for volunteers and other fundraising organizers to work with their professional fundraising company to ensure programs are implemented for a specific purpose and with specific financial goals in mind.”


 Other key survey findings included:


  • 73 percent of school fundraising sales are made by elementary school parents, students, and volunteers;
  • Popular items sold include candy, chocolate and cookie dough, candles, gift wrap, ornaments and other novelties;
  • Product fundraising continues to be popular in all regions of the U.S.;
  • The average product fundraiser generates more than $3,100 for schools and non-profits; and
  • Fundraising companies donated $4.8 million worth of goods to charity last year.


For more information on what to look for in a professional fundraising company and tips for fundraising success, visit


The Association of Fund-Raising Distributors and Suppliers is an international association of more than 500 companies that manufacture, supply and distribute products that are re-sold by not-for-profit organizations for fundraising purposes. AFRDS members ascribe to the association's Code of Ethics and Standards for Professional Practice.